Investing Theory

Revving Up Portfolios: Exploring the Top Automotive Stocks of 2024

October 12, 2023

In search of exploring the top automotive stocks of 2024? Investors like you want to know which companies are steering the way forward in this dynamic industry.

This article cuts through the market noise to present the leading automotive stocks that could supercharge your portfolio in 2024. From electric vehicle trailblazers to established manufacturers characterized by resilience and innovation, get ready for an in-depth exploration of where smart money is driving towards in the automotive sector.

The Electric Vehicle Revolution

The electric vehicle market fuels the automotive industry, which is currently in overdrive. Global EV adoption witnessed a turbocharged surge as 2023 unfolded, delivering 14.2 million new Battery Electric Vehicles (BEVs) and Plug-in Hybrids (PHEVs) globally, a 35% increase from the previous year. This surge was not a momentary acceleration, but rather a significant shift in the automotive sector. With the industry undergoing transformation, the road ahead promises both challenges and opportunities for automotive companies and their stocks.

However, the EV industry is not without its speed bumps. The higher prices of EVs compared to traditional vehicles can put the brakes on consumer adoption, thereby influencing automotive stock performance. Despite this, the industry continues to race ahead, propelled by the promise of sustainable mobility.

The Rise of EVs

In the global automotive industry, EVs are the new hot rods. They’ve revved up a gear, accounting for 15% of new car sales, a testament to robust growth in consumer demand for EVs. This shift isn’t just a passing trend. It’s a clear indicator of the industry’s direction, with EVs increasingly capturing consumer interest.

Electric car sales 2016-2023; source: IEA 50.

With a growing consumer preference for sustainable energy, it’s clear that the future of the automotive market belongs to electric vehicles. But what’s driving this shift? A combination of technological advancements and government support has played a pivotal role in propelling the electric vehicle market into the fast lane.

Government Support

The road to EV adoption is paved with government incentives. Tax credits are significant mileage markers in the EV industry, steering consumer purchasing decisions and manufacturer production strategies. But the road ahead might get a bit bumpy. Changes in tax benefits in USA, such as the potential reduction or removal of the $7,500 tax benefit for EVs with non-domestic batteries, could escalate pricing challenges for EVs.

Consequently, investors are redirecting their focus towards car manufacturers capable of delivering low-cost and profitable EVs.

Technological Advancements

The EV industry is a hotbed of innovation, with technological advancements supercharging the sector. With scientists making significant strides in battery development, the energy capacities of EVs are increasing, bringing longer ranges and extended battery life within reach.

The road to the future of mobility doesn’t end at battery technology. Companies like Alphabet Inc.’s Waymo are at the cutting edge of autonomous driving technology, further revolutionizing the EV sector and paving the way for comprehensive, sustainable transportation solutions. As we transition into 2024, the pace of innovation is set to accelerate, shaping the future of the automotive market.

Leading Automotive Stocks to Watch in 2024

Several key automotive stocks should be on your radar as 2024 unfolds. From Tesla’s ambitious growth plans to Ford’s attractive dividend yield, each company offers unique growth prospects and market strategies. Whether you’re a seasoned investor or a novice looking to dip your toes into the automotive market, these stocks offer compelling opportunities in the evolving automotive landscape.

These leading automotive companies are not just surviving but thriving in the face of industry challenges. Despite market volatility, these companies have managed to maintain a steady course, thanks to robust financial performance and innovative strategies. Let’s dive deeper into these industry giants and their prospects for 2024.


Tesla continues to lead the pack in the EV market. Despite a 16% decline in stock performance in 2024, Tesla’s track record of enormous growth - around 3000% in the last five years - keeps it in pole position. The Tesla Model 3, the world’s best-selling EV in 2020, and the robust product lineup, including 461,538 Model 3/Y vehicles in the fourth quarter of 2023, are testaments to Tesla’s market dominance.

Auto stocks - Tesla: price target, price, revenue (TTM), cash from operations (TTM), free cash flow (TTM), EPS estimates for 2 fiscal years ahead, EPS estimates for next fiscal year, annual actual EPS, EPS estimates for current fiscal year, source: Scrab.

Tesla is not just about cars; it’s about innovation. Tesla’s aggressive expansion into new markets, enhancements in production, and advancements in battery technology reflect the company’s commitment to growth and expansion. With Tesla preparing for the launch of next-generation vehicles at Gigafactory Texas in 2024, investors can expect a wild ride.

Ford Motor Company (NYSE: F)

Ford is a strong contender in the automotive industry, offering a diverse product portfolio and a ‘Moderate Buy’ consensus rating, signaling potential for a big price increase. With the stock trading at an attractive price-to-earnings multiple of 6.8x and a forward dividend yield of 5.8%, Ford presents an appealing option for investors looking for value and yield in the automotive sector.

Auto stocks - Ford. price target, price, revenue estimates for 2 fiscal years ahead, revenue estimates for next fiscal year, annual actual revenue, revenue estimates for current fiscal year, source: Scrab.

Ford’s strategic alignment with market demand and commitment to financial stability make it a robust investment option. Despite the challenges in the EV market, Ford has managed to maintain its competitiveness against other major automakers.

Key reasons to consider investing in Ford:

  • Strategic alignment with market demand
  • Commitment to financial stability
  • Competitiveness in the EV market

The blue oval continues to be a beacon of stability and growth potential.

General Motors Company (NYSE: GM)

General Motors is a key player to watch in 2024. With an aggressive strategy towards electrification and a robust financial performance, GM is well-positioned for future growth. The company’s bold strategy is evident in its plans to launch 30 new global electric vehicles by 2025.

Auto stocks - General Motors: revenue estimates for 2 fiscal years ahead, revenue estimates for next fiscal year, annual actual revenue, revenue estimates for current fiscal year, debt to assets (quarterly) , EPS estimates for 2 fiscal years ahead, EPS estimates for next fiscal year, annual actual EPS, EPS estimates for current fiscal year, source: Scrab.

GM’s financial stability is backed by:

With a Zacks Rank #1 (Strong Buy), GM is a stock that reflects strong growth potential and is worth considering for your automotive portfolio.

Volkswagen Group (FRA: VOW)

Volkswagen Group is another key player in the automotive market. Its strong financial position, with annual revenue exceeding $250 billion, makes it a top automotive stock to consider in 2024.

Volkswagen’s commitment to EV technology and its strategic moves in the industry underline its potential for growth and profitability. With Volkswagen continually adapting to the rapidly evolving automotive landscape, it remains a strong contender in the global automotive market.

Stellantis (NYSE: STLA)

Born from a merger, Stellantis is a future-oriented player in the automotive industry. With a significant emphasis on electric vehicles and digital transformation, Stellantis is poised for growth in the automotive sector.

Stellantis’ growth prospects are underpinned by its investment in EV technology and digital transformation plans aimed at enhancing operational efficiency and customer experiences. Stellantis, speeding up its EV journey and digital transformation, it presents an enticing investment opportunity in the automotive market.

Niche Market Opportunities

The auto industry is not just about mainstream players. It’s a vast landscape with niche markets that offer unique opportunities for investors. Whether it’s luxury sports cars, electric trucking, or autonomous driving technology, these niche segments can provide potential growth opportunities and diversification for your automotive portfolio.

Exploring these niche markets, we’ll spotlight key players like Ferrari NV, PACCAR, and Alphabet Inc.’s Waymo. Each of these companies operates in a specialized segment of the automotive industry, offering unique investment opportunities.

Luxury Sports Cars: Ferrari NV (NYSE: RACE)

Ferrari is synonymous with luxury and performance. With its strong brand and luxury market presence, Ferrari offers potential for stock returns and exposure to a lucrative niche market. Ferrari’s brand strategy, which emphasizes the allure of Italian excellence, inspires dreams globally.

But it’s not just about the cars. Ferrari’s diversified brand presence, including high-end merchandise that generates $1.5 to $2 billion annually, and a theme park in the UAE, signals its broader market presence. With a significant increase in share price over the last 5 years, Ferrari continues to race ahead, offering potential for robust returns.

Electric Trucking: PACCAR (NASDAQ: PCAR)

In the realm of electric trucking, PACCAR is a name that stands out. PACCAR’s focus on electrification and aftermarket growth, combined with its robust financial outlook, make it an attractive investment option. Achieving record revenues and pre-tax income in 2023, PACCAR has demonstrated its ability to deliver solid financial performance.

Auto stocks - Paccar: price, price target, revenue estimates for 2 fiscal years ahead, revenue estimates for next fiscal year, annual actual revenue, revenue estimates for current fiscal year, screens from Scrab.

PACCAR’s commitment to innovation is evident in its investment in the development of advanced driver-assistance systems and its strategic alignment with industry trends. As PACCAR continues to innovate and expand its market presence, it offers substantial growth opportunities in the electric trucking sector.

Autonomous Driving Technology: Alphabet Inc. (NASDAQ: GOOGL)

When it comes to autonomous driving technology, Alphabet Inc.’s Waymo division is at the forefront. With Waymo persistently advancing its autonomous driving technology, it is shaping the future of the automotive industry and offers potential growth opportunities in this sector.

Waymo’s commitment to safety, reliability, and sustainable energy, as reflected in its ride-hailing service, Waymo One, underscores the company’s forward-thinking approach. With plans to extend its services to more cities, Waymo is poised to substantially influence the autonomous driving landscape within the automotive industry.

Risks and Challenges in the Automotive Sector

While the automotive industry offers exciting investment opportunities, it’s not without its share of risks and challenges. From supply chain disruptions to shifting consumer preferences and market volatility, these factors require careful consideration by investors.

Understanding these risks and challenges can help investors make informed decisions and build a resilient investment strategy. Let’s delve deeper into these challenges and their potential impacts on the automotive sector.

Supply Chain Issues

Supply chain disruptions continue to pose challenges for the automotive industry. While the industry wrestles with these issues, it’s essential to understand how they affect automotive companies and their stocks.

As a response to current challenges in the automotive industry, many companies are considering the following strategies:

  • Bringing manufacturing back to North America to address inflated shipping costs, prolonged delays, and geopolitical issues
  • Enhancing supply chain resilience through innovation and technology integration
  • Expanding the number of suppliers and operational sites
  • Focusing on contingency planning

These strategies aim to improve the overall efficiency and stability of the automotive supply chain.

Consumer Preferences

Consumer preferences can significantly influence the EV market’s growth. The higher prices of EVs can lead to consumer hesitation in purchasing these vehicles, thereby affecting the sales growth of EVs and potentially creating pent up demand.

A decline in the sales growth of electric vehicles can cause a decrease in electric vehicle stocks. With the continual evolution of the EV market, understanding these consumer preferences is crucial for investors considering automotive stocks.

Market Volatility

Market volatility is another factor that can influence the performance of automotive stocks. Macroeconomic factors such as:

  • inflation
  • unemployment rates
  • GDP growth
  • interest rates

Significant market volatility can lead to fluctuations in auto sales, affecting the stocks mentioned, particularly auto stocks.

In 2023, the automotive industry witnessed lower market volatility thanks to stabilizing economic conditions such as moderating inflation and solid consumer spending. However, the forecast for 2024 suggests that market volatility may increase, underlining the importance of investor vigilance and risk management.

How to Invest in Automotive Stocks

While it can be rewarding to invest in car stocks, careful planning and strategic decision-making are required. From clarifying your investment goals to assessing your risk tolerance and determining your investment time horizon, each step plays a crucial role in your investment journey.

Adopting strategies such as dollar-cost averaging can mitigate the impact of market volatility on investments in the automotive sector. But that’s just the tip of the iceberg. Let’s delve deeper into the strategies for investing in automotive stocks.

Investment Strategies

When it comes to investing in automotive stocks, a well-rounded strategy is key. Here are some strategies to consider when looking for stocks to buy:

  1. Stay invested during market volatility to potentially benefit from higher long-term returns.
  2. Avoid timing the market, as it often results in missing out on significant upturns.
  3. Use options strategies, such as covered calls or protective puts, to manage risk and generate income.
  4. Take advantage of tactical opportunities in the automotive stock market.

By implementing these strategies, you can increase your chances of success in the automotive stock market.

A diversified investment strategy should include a mixture of growth-centric companies, especially in the EV arena, and traditional manufacturers known for robust cash flow and steady dividends. By assessing key financial indicators such as operating income, operating margins, and cash flow, investors can make informed decisions and optimize their returns in the automotive sector.


As we reach the finish line of our journey through the automotive industry in 2024, it’s clear that the road ahead is filled with exciting opportunities. From the booming EV market to the top automotive stocks and niche market opportunities, the industry offers a dynamic landscape for investors. While the ride may be bumpy due to supply chain issues, shifting consumer preferences, and market volatility, a well-planned investment strategy can help navigate the challenges and optimize returns. As the industry continues to shift gears towards sustainable mobility, now is the perfect time to jumpstart your investment journey in the automotive sector.

If you need a comparison of all the companies mentioned in the text - feel free to use the table below generated in the Scrab tool. We hope that such a simple tabulation of multiple metrics will allow you to make good and informed investment decisions (for which we are keeping our fingers crossed!):

Automotive stocks: brief comparison from Scrab tool.

As you can see, data personalization is our specialty: with Scrab you can leave all the companies you are interested in and analyze any indicators. At the end of the day, we know how important bias-free, data-driven decisions are - that's why we have implemented proprietary fundamental scoring that clearly visualizes the data, allowing you to turn it into sound and informed investment decisions.

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